/ Support in the creation and conceptualization of new brands
/ Coordinate closely with Marketing, Social, Events, Operations, Culinary, HR, and Recruiting teams to ensure all creative needs are met
/ Maintain and develop brand guidelines for all brands and help enforce adherence to guidelines by restaurants and external partners
/ Create, maintain, and continuously evolve a selection of branded communications for each business as needs arise; including collateral, social media posts and stories, event invitations, and product packaging, restaurant menus, billboard advertisements, promotional/retail items, on site signage, websites, newsletters, and email communications

Apr 2022 – Oct 2022

/ Collaborate with Marketing and Social Media team to develop various concepts for marketing materials and pitch decks.
/ Produce, design, and develop graphic and visual content for Instagram feed (posts and stories)
/ Shoot assets to create supplementary content to be used on social media channels.
/ Design video graphics and animation
/ Video editing and photo retouching
/ Ensure all projects and assets fit brand guidelines, tie into annual theme and monthly campaign.

Feb 2022 – March 2022 (contract)

/ Design of visual content assets for social media channels
/ Design of In-Office Signage
/ Ensure all projects and assets meet
brand guidelines and messaging consistency

Jan 2022 – March 2022

/ Oversee and manage planning, content calendars, reporting, and optimizations across all social platforms (Instagram, Linkedin, Facebook and Twitter).
/ Developing social media strategies that expand brand awareness and drive customer growth/on set assistance for photoshoots for campaigns (organizing, booking, creative direction, setting up/takedown)
/ Worked with interns to refine and create content and messaging
/ Shooting engaging iPhone content when needed (i.e. at events and photoshoots), utilizing approved creative direction

August 2021 – February 2022

I was hand selected to become part of the 2021 Chronicle Books Mentorship program, which was an amazing opportunity to learn the publication industry as well as attending meetings about design with the Chronicle Books team.

Sept 2021 – Dec 2021

/ Meeting with clients to discuss goals
and strategy
/ Creating content for clients and 1:11 Agency
/ Managing social media accounts and monitoring metrics
/ Managing team of interns and delegating tasks
/ Branding + identity and visual direction for 1:11 Agency and clients

Graphic Design / Publications Intern
February 2020 – August 2020

/ Rebranding of visual content for website and social media channels
/ Collaborating with various clientele to create social media strategies and content
/ On set assistance for photoshoots for campaigns (organizing, booking, creative direction)
/ Maintaining and creating contact lists

Aug 2020 – Aug 2021

/ Design of materials and visual content for posting on social media platforms for 180+ clients
and programs
/ Developing design briefs by gathering information and data to clarify design issues for
clients
/ Creating and maintaining brand identities

Mar 2020 – Jan 2021
/ Creation of social media strategies and marketing campaigns
/ Collaborated with product team to create design concepts and strategies / Maintained and
expanded brand identities
/ Creation of promotional materials and branded content
/ Maintained and created media/contact lists

September 2019 – May 2020

/ Design of materials and visual content for various programs and colleges at SF State
/ Created and maintained brand identities
/ Utilized Drupal, HTML & CSS in maintaining SFSU's website
/ Assisted in the design and creation of annual reports
/ Operated within tight deadlines and quick turnaround times to deliver high quality designs
on time